แสดงบทความที่มีป้ายกำกับ Marketing แสดงบทความทั้งหมด
แสดงบทความที่มีป้ายกำกับ Marketing แสดงบทความทั้งหมด

วันเสาร์ที่ 6 พฤศจิกายน พ.ศ. 2553

Home Staging - Game, Art Form Or Marketing? the Definition of Today's Real Estate Necessity

Because the concept of home staging - preparing a home for sale in a specific way to appeal to the maximum number of buyers - people are always asking me what it is.

Is it purely marketing? I know that the presumption there would be : if home staging is marketing then why can't my realtor just do it as part of their marketing scheme?

Alright then, you hear people talking about the art of staging.... so then, is it an art-form? i.e. Do I need a real designer, with years of interior design training and an ASID certification? After all, this is my biggest asset, with a lot of money on the line.

Or is it a game? In which case, don't I need a coach, a playbook and a set of rules to follow? Are there boundaries? Who refs the thing?

Here's my answer:

For sure, it's a game. There's competition, a race against time, and the perception that if one side wins the other has lost. There's a better way to play, but I do define staging as a game. A game where when everyone wins the game has been played correctly.

Certainly it's an art-form, it's all about design. But it's a general form of design, so that the house appeals to the maximum number of people. Interior design is all about using the vast array of options to create the perfect space for one person/family.

Absolutely it's marketing, because it's all about presenting a property in its best light. Maybe you could even see it as "spin"... identifying every possible asset and putting it forward... and presenting every negative in a way that doesn't cover it up but shows you the "up" side.

So, what is home staging? It's a form of marketing that incorporates elements of design into a game where everyone wins. That game? The Home Appreciation Game - adding value to a cherished property now being offered for sale.




And now I'd like to invite you to pick up your free copy of my Seasonal Showing Tips for Home Sellers at http://www.JulietJohnsonStaging.com/tips where you will learn how to use all that we associate with each season to reach buyers on an emotional level. (These tips change seasonally, and once you are registered you will receive the new season as soon as they're available.)

From Juliet Johnson, author, speaker and leading authority on home staging luxury real estate in suburban New Jersey.

วันอังคารที่ 31 สิงหาคม พ.ศ. 2553

Affiliate Marketing on Steroids - Make $100+ a Day Without Spending a Dime

Is it really possible to make $100+ a day without spending money on AdWords, advertising or even hosting? The answer is yes, and more people are doing it than you think. If you do affiliate marketing well, you can make over $3,000 a month - Without spending a single darned penny of your own money.

Here's how:

Understanding the System

The first step is to understand exactly how the system works. The best way to do that is to learn a proven system from someone who's actually done it in the past. 

A lot of people start their internet businesses without having a full game plan. For example, they'll spend weeks designing a great website or building content, without understanding how to market it.

Or they'll start driving traffic, without really understanding how to sell the people who land on their website once they get there.

This is a terrible way to build a business and accounts for many of the online business failures. The way forward is not to blindly start building websites. Instead, start by understanding a full system beginning to end, then commit to finishing what you started, then take the first step.

Make $100+ a Day the Easy Way

When you first get started, it's best to stick with simple sales letters and simple ways to drive traffic. There are many complex ways to do things like negotiating JVs or doing PPC, but to start it's best to just start out the easy way.

What's the easy way?

Getting targeted traffic, people who are ready to buy, to a simple sales letter and selling them. 

You might be thinking "What?! That's too easy!" The reality is that it is that easy - Most people just don't stick to a system long enough to get their results.

Before you get started, you need to understand how to write a review that sells. The goal isn't to be a pushy sales person, but to guide the user to the decision to buy.

Then, you have to understand how to get traffic. This involves well known techniques like blog and ping, article marketing, etc, as well as little known techniques like multi-user blogs and other "ninja tactics."

Once you have a system that works, then you can replicate it. Making your first few hundred dollars online is the hardest part. Once you get that part down, then all you need to do is copy the system over and over and over again.




It'll tell you everything you need to know about choosing products, writing a compelling website and driving traffic... Simply visit my site and get your hands on your free step-by-step blueprint! You can get started today by visiting http://www.AffiliateInstantCashFlow.com to learn more right now!